Meet
Mooie.
Mooie is a Sydney-based Border Collie dog model and UGC creator. Together with Grace, we help pet, lifestyle and wellness brands create authentic dog content that genuinely connects with their audience.
Loved by Dazy Dog, Prime100 & The Dog Pyjamas
“Mooie was an absolute superstar in front of the camera.”
Brands Mooie has worked with
Two ways to work together.
Pet Modelling
On-camera talent for campaigns, product photography and lifestyle shoots — charm, obedience and that perfect head-tilt included.
Explore Pet Modelling
UGC Content
Authentic, scroll-stopping video concepted, filmed and edited by Grace, starring Mooie — made to feel native on social.
Explore UGC ContentWhy brands choose Mooie
Because look at that face! (Okay, but seriously...)
Authentic Content
Real products. Real bond. Content that actually connects.
Photo & Video
Studio shoots, reels, UGC — every format, one collab.
Marketing Expertise
6+ years of strategy behind every brief.
Memorable Personality
Effortless on-set. Impossible to forget.
Simple. Smooth. Stress-free.
From first conversation to final delivery, we make the whole process effortless for your team.
Initial Chat
Tell us about your brand goals, product, and vision. We'll align on deliverables, timeline, and pricing before anything moves forward.
Creative Collab
We shoot, style, film, and edit — all in-house. You review concepts and we refine until the content is exactly what your brand needs.
Receive & Publish
Polished, edited, ready-to-post files delivered on schedule. Usage rights agreed upfront. Publish and watch it perform.
What brands say
“We had the pleasure of working with Mooie during one of our photoshoots, and he was an absolute star. He was incredibly well-behaved, very obedient, and a dream to photograph. We would happily have him back on set anytime and we highly recommend him for future shoots and collaborations”
“Mooie was an absolute superstar in front of the camera. He listened beautifully, held his poses with such patience, and delivered the sweetest, most natural expressions. My clients were so happy with the final images that they will want to use him again.”
“Grace and Mooie were fabulous to work with on a recent social media content shoot. Grace was a great communicator and very reliable during the planning stages. Mooie was well-behaved and a pleasure to have on set. Thank you, Mooie and Grace!”
Ready to create together?
Let's chat about your brand goals — or email us at mooieandfriends@gmail.com.